This Cookie Policy explains how Care to Change Pty Ltd (“we”, “us”, “our”) uses cookies and similar technologies on caretochange.com.au — what they do and how you can control them.

About this cookie policy

This Cookie Policy sits alongside our Privacy Policy, which explains how we handle personal information more broadly. It applies to everyone who uses caretochange.com.au.

What are cookies?

Cookies are small text files a website stores on your device. Similar technologies (such as local storage and pixels) work in much the same way. They help a site function, remember your preferences, keep it secure, and — only with your consent — measure how it’s used and support our advertising.

Your choices come first

When you first visit, a consent banner lets you Accept or Decline analytics and advertising cookies. By default these are switched off until you choose — we only set the cookies strictly needed to run the site and to remember your choice.

  • Change your mind anytime: use the “Privacy choices” option on the site to update or withdraw consent. Withdrawing stops further analytics/advertising cookies; some already-stored cookies may remain until they expire or you clear them in your browser.
  • We respect browser privacy signals: if your browser or an extension sends a Global Privacy Control (GPC) or Do Not Track signal, we treat that as a choice to decline analytics and advertising cookies — you don’t need to do anything else.

The cookies we use

Strictly necessary & functional (always on — no consent needed). Needed to operate the site securely and remember your preferences:

  • Consent preferences (Complianz) — remembers your cookie choices.
  • Security & anti-bot (Cloudflare, Wordfence) — help protect the site from abuse.
  • Spam protection on forms (Google reCAPTCHA, on our contact and careers forms) — a Google service that helps block spam submissions.
  • Site sessions (WordPress) — only set for staff who log in to manage the site, not for general visitors.

Statistics / analytics (only with your consent):

  • Google Analytics 4 — helps us understand, in aggregate, how visitors use the site so we can improve it. We serve this first-party from our own domain, and we do not store any form-field details (your name, email or phone) to your browser.

Marketing / advertising (only with your consent):

  • Google Ads — measures whether our ads led to an enquiry or call, and supports advertising.
  • Meta (Facebook & Instagram) — measures whether our Meta ads led to an enquiry or call, and supports advertising. Alongside the browser cookies, we also send an equivalent privacy-safe server-side signal (the Meta Conversions API) for the same purpose, which carries no form-field details.
  • LinkedIn — measures whether our LinkedIn ads led to an enquiry, and supports advertising (we use this mainly for recruitment campaigns).
  • We may use additional advertising services over time; the current, complete list is always available in the “Privacy choices” option.

Exact cookie names and durations can change as our tools update. For the live, complete list, open “Privacy choices” at any time.

Third parties

Some cookies are set by trusted third parties (Google Analytics, Google Ads, Meta, LinkedIn, Google reCAPTCHA, Cloudflare, Wordfence). These providers process data under their own privacy terms, and we only enable analytics and advertising cookies after you consent.

Managing cookies in your browser

You can also block or delete cookies in your browser settings. Disabling strictly-necessary cookies may stop parts of the site working. Your browser’s help pages explain how.

Your privacy rights

For how we handle personal information, your rights under the Australian Privacy Principles, and how to contact us or make a complaint — including requests to access or correct your information — see our Privacy Policy.

Contact

Care to Change Pty Ltd — email info@caretochange.com.au, phone 1300 515 888, or post to PO Box 602, Mt Gravatt, Queensland, 4122.

Changes to this cookie policy

We may update this Cookie Policy as our website or the law changes. We’ll post the revised version here with a new “Last updated” date.